100 Best Niches for Affiliate Marketing + Tips for Choosing

Nobody knows everything, and pretending to be an expert in too many subjects can actually make people trust you less.

Internet entrepreneurs and marketers get this, which is why they focus on becoming experts in topics related to what they sell.

However, choosing a niche for affiliate marketing can feel overwhelming. Big ones like health, finance, or dating already have lots of big players.

But there’s good news! There are smaller, less crowded niches out there. These are the ones where even newcomers can get noticed and make money.

In this article, you’ll find a list of great niches for affiliate marketing, no matter your level of experience.

What’s an Affiliate Marketing Niche?

An affiliate marketing niche is a specific topic or group of topics that an affiliate marketer focuses on promoting. Usually, affiliates choose niches based on what they know and how much money they can make.

To start earning with affiliate marketing, think about what you can teach your audience. Do you have a lot of followers or readers interested in something specific? Are you already known as an expert in a certain area?

If yes, and if there are affiliate opportunities in your area of expertise, you might have found a profitable niche for your affiliate marketing.

Why Choose a Niche for Affiliate Marketing?

Having a niche can help you in these ways:

  1. Connect with brands: Brands are more likely to want to work with you if you’re already known in a specific field. When you approach them for partnerships, having an established expertise makes it easier to get their attention. Sometimes, they might even come to you first!

  2. Reach interested audiences: A niche helps you attract people who are interested in what you offer. Instead of trying to appeal to everyone, you can focus on creating content for a specific audience that’s more likely to buy the products or services you promote.

  3. Build authority: If your followers see you as an expert in your niche, they’re more likely to trust your recommendations. And when they trust you, they’re more likely to buy what you’re promoting.

What Are the Best Niches for Affiliate Marketing?

If you’re short on time, here’s a quick list of the top niches for affiliate marketing in 2024:

  1. Travel: Beach vacations, cruise, hotels, family trips, hiking, tourist spots

  2. Personal Finance: Debt management, budgeting apps, real estate investing, student loans, retirement planning

  3. Technology: Web hosting, podcasting software, cybersecurity, programming tutorials, gadgets and gears

  4. Pet Care: Senior pet care, pet training, pet grooming, pet photography, pet supplements

  5. Health and Wellness: Relaxation exercises, mindfulness, acupuncture, herbal medicine, energy healing

  6. Fitness: HIIT workouts, outdoor yoga, training programs, equipment recommendations

  7. Cosmetics and Beauty: Skincare, makeup, haircare, grooming

  8. Home Décor: DIY projects, thrift store, furniture, energy-efficient appliances

  9. Food: Recipes, baking, vegan, healthy eating, dining

  10. Gaming: PC gaming accessories, retro gaming, Esports, mobile games

List Of 100 Best Affiliate Marketing Niches

1. Home security 

After experiencing a burglary myself a couple of years ago, I found that I’ve overlooked the potential of home security niche. It’s a truly unsettling experience. The incident made me spent a significant amount of money to upgrade my home, especially because it affected my girlfriend’s peace of mind at night.

To make her feel safe at night, I invested in various security measures like internal and external locks, window latches, Wi-Fi cameras, motion sensor lights, and a monitored alarm system.

With approximately 1.64 million home break-ins occurring annually in the United States alone, there’s a focused audience actively seeking solutions in this niche. It’s a promising opportunity for affiliate marketers to provide advice and product recommendations. 

2. Online Dating

The online dating industry is now valued at a staggering $2 billion annually, with a projected 6% annual growth rate. Recent data indicates that at least 24% of people have used or are currently using online dating platforms.

The profitability of this industry stems from the innate human desire for connection and belonging. As social creatures, we crave relationships and the opportunity to build our own communities.

For affiliate marketers, helping single people find companionship can be highly lucrative once you identify the most effective programs to promote within this niche.

3. Gaming

Gaming has been a significant part of my life since the days of playing X-Wing on my first PC in MS-DOS (yes, I’m showing my age!). It’s fascinating to witness its evolution over the decades, expanding from consoles to include mobile devices, which has become a major player in the affiliate business.

In North America alone, roughly 200 million people are gamers, but globally, the gaming community comprises an estimated 2.5 billion individuals. Similar to the golf niche, gamers are willing to invest considerable sums in their hobby, whether it’s for a new GPU or a gaming chair, and they often make these purchases annually, creating a constant demand.

While gaming is a competitive affiliate marketing niche, there’s still ample opportunity, with over 25,000 low-competition keywords identified with a KD score of under 20.

4. Travel

Today, more people are traveling than ever before in history, with the travel industry handling an estimated $7 trillion annually. This makes it one of the largest affiliate niches, with numerous lucrative programs available.

In fact, it’s the second-most-profitable affiliate niche, with average earnings of $13,847 per month for travel affiliates. The diversity within the travel niche allows for exploration of various sub-niches, including hotels, flights, city tours, luggage, insurance, and clothing.

This means you can approach affiliate marketing in travel without solely focusing on cheap flights and accommodations.

5. Golf

Golf is a top niche for affiliate marketing, known for its profitability, especially among luxury markets.

The global golf industry is valued at a whopping $12.55 billion annually, with golfers spending around $275 monthly and $3,305 yearly on their hobby. Despite its elitist reputation, golf attracts enthusiasts from diverse backgrounds, all eager to invest in improving their game.

With 149,000 low-competition keywords in Ahrefs and a KD score under 20, golf emerges as a lucrative niche for affiliate marketers in 2024. To make money, you can create free tips and training content to share in the golfing community. 

6. Fitness

Fitness isn’t going anywhere. It’s been a big deal for thousands of years—think ancient empires and the first Olympics.

Staying fit is just part of living healthy. And today, the fitness industry is worth a whopping $3.7 trillion annually!

The cool thing? You can cash in on this with an online business. There are plenty of untapped opportunities in the fitness world. For instance, you could focus on a niche like at-home workouts for busy parents or personalized fitness plans for seniors.

7. Home Decor

Decorating your home is always a popular topic. Why? Well, because whether you’re getting ready to sell your house or just moved into a new place, there’s always something to do.

On average, people spend anywhere from $500 to $5,000 per room when they’re sprucing up their home.

Even during tough times like a recession, people still want to freshen up their space—maybe paint the walls or get a new sofa. They just try to do it as affordably as possible. That’s a whole other area to explore, but I also like the fancy stuff too.

In this field, you can find affiliate offers that pay anywhere from $100 to $200 per sale, depending on what kind of home decor product you’re promoting.

8. Cruise

When I was younger, I thought only the rich could go on cruises. But times have changed!

Get this: around 26 million people go on cruises every year. And they’re not just the wealthy—regular folks like you and me are hopping on board too.

On average, each person spends about $3,600 on their cruise vacation. That adds up to a whopping $125 billion industry!

Cruises aren’t just for one type of person either. There are trips for singles, rock music fans, and everything in between.

Here’s a tip: You can zoom in on specific types of cruises or focus on lesser-known topics related to cruising. For example, you could create content about eco-friendly cruise options or niche destinations like river cruises through Europe. There are tons of hidden gems with low competition that can be quite profitable if you approach them right.

9. Finance

Yep, we’re talking about the finance niche, and it’s definitely a moneymaker. Some folks shy away because they think it’s too crowded, but it’s actually quite lucrative.

Sure, there’s competition, but it’s not as tough as, say, getting into adult content.

The key? Finding your own unique approach and being ready to put in the effort.

For instance, you could focus on something specific like buying and selling gold. With the volatility in the market, people are always looking for ways to invest in precious metals. If you can provide valuable insights, tips, and perhaps even affiliate links to trusted gold dealers, you could carve out a profitable niche within the broader finance landscape.

If you’re up for it, diving into finance can be one of the best moves in affiliate marketing. Just know, it’s more suited for seasoned marketers.

10. Music

Every year, millions of kids start learning musical instruments. By age 6, about 28% of them are already at it, and by 14, it’s over 40%. Plus, there’s a growing number of adults picking up instruments later in life.

The point? Lots of people play music or want to learn.

All you have to do is put offers in front of them that they’d be interested in buying.

But here’s the catch: finding profitable music programs can be tricky.

That’s where we come in. We’ve found some programs that pay up to $35 per sale.

What’s great about this niche is that it’s evergreen. You can create small websites that keep making money for years, giving you that true passive income vibe.

There are tons of niche site ideas to explore in this field.

11. Real Estate

There’s only so much land we can live on.

Since land is limited, its value stays high—real estate won’t just drop to zero.

Sure, tough times like recessions can knock its value down.

But, almost always, real estate bounces back to its pre-recession prices.

Around 5 million homes change hands every year in a market worth nearly US$30 trillion.

So, there’s always demand.

The real money lies in specific areas, like the FSBO trend from a decade ago or luxury properties, and other niche markets.

Trying to compete directly with giants like Zillow or Trulia probably won’t get you far.

Instead, focus on the many informational searches (like “how to” or “what is”) with surprisingly low competition scores in this crowded market. 

12. Weight Loss

Helping people lose weight can be a top way to earn online. 

Sadly, a lot of kids and adults are now seriously overweight.

People know it’s not good for them, so they’re on the hunt for simple diets that work.

According to some stats, consumers in the United States are spending a whopping $60 billion every year trying to trim down.

But here’s the thing: most people are tired of miracle promises. They want a plan they can stick to for the long haul.

You could create a website where you review and promote proven weight loss programs, meal delivery services, or fitness equipment. If people find your content helpful, you’re likely to earn affiliate commissions based on your recommendations. 

13. Airlines

When we took a peek at the airline travel industry, it caught our attention.

And by caught, we mean it seriously surprised us.

Did you know that in the United States alone, there’s a whopping $2.1 million spent per minute on airline travel?

With air travel becoming more affordable, people are jetting off for both personal and business reasons more often.

But here’s the thing: profit margins in this industry are razor-thin.

For instance, you might earn around $25 per sale by promoting airline ticket booking platforms like Expedia or CheapOair through affiliate programs.

14. Sports

Sports fans – they’re the ones ready to spend big bucks on their passion, whether as spectators or players.

And there’s nothing wrong with that, especially for affiliates.

But let’s face it, selling jockstraps and shoelaces might not rake in serious cash.

That’s why we’ve found some awesome sports affiliate programs for you, covering everything from clothing and training gear for various sports niches to cool sports memorabilia, services, and hydration products.

All of these can bring in healthy profits for your affiliate marketing business.

15. Makeup

Making money online often hinges on finding a niche that thrives in both good times and bad.

A niche where people keep spending, even when money’s tight.

Cosmetics and beauty fit the bill perfectly—sales actually go up during economic downturns.


Because everyone wants to feel good about themselves, especially when they can’t splurge on much else.

Even when funds are low, people will still invest in these little luxuries.

Now, you might think makeup is mainly bought in-store, so promoting it online seems pointless.

But the programs we’ve found for you to promote prove otherwise.

For instance, you can partner with makeup brands like Sephora or Ulta Beauty and earn commissions by promoting their products through affiliate marketing

16. Yoga

Not too long ago, if you wanted to learn authentic yoga, you had to trek to an ashram in India.

Nowadays, yoga’s demand is sky-high, with multiple yoga schools in almost every city or big town.

Yoga’s popularity has soared as folks seek ways to unwind, find inner peace, or supplement their diet with exercise.

Your task? Connect them with products and services that enrich their yoga journey.

For instance, you can introduce them to subscription box services like “Yogi Surprise,” offering curated yoga goodies, or recommend high-quality yoga mats from brands like Liforme. And don’t forget about online training programs like “Yoga International” to help them deepen their practice from the comfort of home.

17. Coffee

Did you know that the average person drinks at least 3 cups of coffee every day?

That’s about $9 spent daily, adding up to $180 per month.

And that’s just for their weekday coffee fix!

At this point, coffee can almost be considered a luxury.

When you consider that many people also invest in home coffee grinders, percolators, and special blends, it’s no wonder that the US coffee industry racks up almost $75 billion annually.

Coffee isn’t just a beverage; it’s a part of our daily routine, and people can get pretty passionate about it.

So, why not do them a favor and help them discover some of the most delicious coffee on the planet through some affiliate programs?

For example, you can introduce them to specialty coffee brands like Blue Bottle Coffee or offer them discounts on premium coffee subscriptions through programs like Trade Coffee.

18. Debt Settlement

Many people are carrying hefty debts they can’t just get rid of.

For instance, in the United States alone, there’s a staggering $829 billion in credit card debt.

Most people dread being in debt, so they’re always searching for solutions.

And where there are problems and solutions, there’s a chance to earn online, especially in various sub-niches of debt settlement.

Here, you can dive into areas like debt consolidation, credit scores, and social finance offers.

Plus, there are affiliate programs offering payouts of $50, $100, and even $150 per lead in this niche.

19. Supplements

Have you noticed a pattern in the niches we’ve covered so far?

Hint: Many relate to health, diet, or luxury.

The supplement niche is no exception.

You might picture someone downing protein shakes, but it’s much more diverse, especially with nootropics, aka “smart drugs.”

In short, this industry rakes in over US$120 billion yearly and is projected to double in size within a decade.

And don’t forget, there are health supplements for pets too, doubling the market yet again.

For example, companies like Bulletproof offer a range of supplements designed to enhance cognitive function and overall well-being

20. Insurance

Selling insurance might seem strange – you’re basically offering financial protection for what might happen.

But if things go smoothly, the insurance company keeps the profits.

That’s why the North American insurance industry is worth a whopping US$1.2 trillion yearly.

People are willing to pay because even a minor car accident can cost around $7,500. Ouch!

What’s cool about insurance is you can get specific – automotive, homeowners, health, life, travel, pet… there’s even volcano insurance. Yep, it’s a thing!

For instance, companies like Geico offer various insurance options, from auto to home and more.

All you need is a bit of creative thinking to promote an insurance affiliate program to your existing audience.

21. Photography

You might think you don’t know much about photography to run a site about it.

But most photographers are just amateurs or hobbyists.

So, you don’t have to be a top-notch photographer to have a say here.

Plus, lots of bloggers have built whole affiliate businesses around their photography blogs.

Need proof? Look up Joshua Dunlop—he’s turned his passion for Pokémon into a thriving photography affiliate site.

And in this niche, photographers happily spend big bucks on new cameras without a second thought.

22. Automotive

If you’re not super into cars, that’s cool too.

But if you’re a bit of a car enthusiast, this niche could be right up your alley. It lets you merge your passion with the potential to make a full-time income from related programs.

For example, you could promote affiliate programs for specific automotive brands like Ford or BMW, or focus on niche areas like performance parts for muscle cars. We found a wide variety of offers in this niche, ranging from motorcycles and muscle cars to golf carts.

23. Jewelry

People love buying jewelry, it costs money, so there’s money to be made.

In fact, people from all walks of life spend around US$300 billion each year on watches, rings, bracelets, and more.

And here’s the kicker – jewelry isn’t just for the “rich.”

Wearing bling makes people feel good.

Sure, most jewelry is bought as gifts, but about 30% of all jewelry sales happen online through affiliates.

And here’s the kicker – some affiliate offers pay an average commission of $900 per sale.

Yep, you read that right.

For instance, companies like Blue Nile offer a wide range of jewelry options, from engagement rings to earrings and more. 

24. Bitcoin And Cryptos

Despite Bitcoin’s ups and downs, cryptocurrencies are here to stay.

For instance, Bitcoin has made a strong comeback in the last 6 months.

So, the excitement around cryptocurrencies is far from over. If you start publishing in this niche now, you’ll still be an early adopter.

You could explore affiliate programs for popular cryptocurrency exchanges like Coinbase or Binance, or focus on promoting educational resources for new crypto investors.

25. Baby Products

If you’re not sure about diving into the baby niche, consider this:

In the time it took you to read this, 20 babies were born.

Feel surprised? Check out the world population clock; it shows that this market is booming.

Plus, most new parents spend around $10,000 on their baby in the first year alone.

How many niches can you think of where spending money is almost a given?


For instance, you could focus on promoting affiliate programs for popular baby gear brands like Graco or Fisher-Price, or specialize in eco-friendly baby products.

26. CBD

It’s surprising how quickly and extensively cannabis legalization has unfolded, isn’t it?

Now, CBD-based products are a bit different. They don’t contain THC, the component that gives you that “high” feeling.

Instead, the CBD industry focuses on the health benefits of products containing cannabidiol for both humans and animals.

For example, I’ve seen it help ease my dog’s arthritis, but hey, that’s just my personal experience, not medical advice!

We definitely want to avoid any legal trouble, right?

As of now, the CBD industry is worth about US$18 billion, and experts predict steady growth for at least the next decade.

If you’re interested in tapping into this booming market, you could explore affiliate programs with reputable CBD brands like Charlotte’s Web or CBDistillery, or focus on promoting specific CBD products such as oils, edibles, or skincare items.

27. Casino

Did you know that the online casino industry is worth a whopping US$72 billion per year? And it’s expected to keep growing by 12% annually! That’s a ton of money flowing through this always-in-demand market.

If you want to dive into this lucrative industry, you’ll need to hunt down the top-notch casino affiliate programs.

Here’s the kicker: you won’t stumble upon these programs on affiliate networks. You’ll have to do some manual digging to find the best ones.

For instance, you might seek out affiliate partnerships with renowned online casinos like Bet365 or 888 Casino, or explore collaborations with affiliate programs specifically tailored for casino games or sports betting.

28. Investing

Investing can seem daunting, but you don’t need to be a finance guru like Warren Buffet to share investment tips.

Many people are just starting out and need guidance on getting started with investing and saving for retirement.

If you’re new to investing, you’re not alone, and there are plenty of resources available to help you learn the ropes.

We’ve found some great affiliate offers in the investment niche, including opportunities in stocks, real estate, precious metals, and peer-to-peer crypto loans.

For example, you could join the affiliate program of a reputable online brokerage firm like TD Ameritrade or Charles Schwab, where you can earn commissions for referring new investors who open accounts and start trading.

29. Christian

Despite what you might gather from authors like Sam Harris, Christopher Hitchens, or Richard Dawkins, Christianity is not fading away. In fact, it’s quite the opposite. Many former atheists are now reconsidering their beliefs.

Right now, there are 2.4 billion Christians worldwide, offering a massive market opportunity.

But what kind of products could you offer to Christians?

Well, how about movie streaming services like Pure Flix, which provides Christian-oriented content? Or you could focus on offering gifts, home decor, clothing, and even arts and crafts with a Christian focus.

30. Organic Products

The “green” industry is huge, worth around US$4 trillion annually. From solar power to recycled toilet paper, people are ready to invest in environmentally friendly options.

Currently, the “green” movement has a passionate following, similar to the enthusiasm seen in the 1970s.

This makes it an ideal time to promote organic products. But don’t worry, you won’t just be selling mail-order quinoa.

There are plenty of exciting products to promote, including beauty items like those from brands such as Burt’s Bees or Avalon Organics.

31. Luxury

Luxury is a niche all on its own, but it’s also a gateway to discovering related or tangential niches.

If your blog or website caters to an affluent audience, these affiliate programs are perfect for you.

But even if you’re still figuring out your niche, these programs can be incredibly valuable.

They cater to markets that aren’t mainstream but are definitely profitable.

For instance, you could explore affiliate programs for high-end mattress brands like Tempur-Pedic, which offer commissions of over $300 per sale, or for private jet hire companies like JetSuite, which pay upwards of $3,000 per lead.

And that’s just scratching the surface of what you can find in this niche.

32. Solar

My buddy went totally off-grid and now pays nada for electricity. Crazy, right?

Since he shared his story, I’ve been all about the off-grid life.

I’m diving into solar power for my own place, joining the ranks of many others. The solar industry racks up around $400 billion annually!

You can get into promoting solar stuff, from chargers for your gadgets to entire home solar setups. Take, for instance, the Renogy affiliate program. They offer commissions on sales of solar panels, batteries, and other solar-powered products. It’s a bright idea, don’t you think?

33. Pet

Pets are amazing, right? I’ve got a Welsh Corgi, and let me tell you, pet owners will do whatever it takes for their furry pals.

Anyway, taking care of my pup has cost me a pretty penny. I’ve shelled out thousands of euros for her health, including two surgeries. Yep, pets can be expensive, but they’re worth every cent.

Did you know that the pet market in the US alone is worth a whopping $70 billion a year? And if you expand that globally, it’s more like double that amount!

If you’re into affiliate marketing, the pet industry is a goldmine. Take, for example, the Chewy.com affiliate program. They offer commissions on every sale made through your referral link, whether it’s pet food, toys, or accessories. It’s competitive, sure, but there’s still plenty of room for newbies who are passionate about pets.

34. Nutrition

Nutrition is a big deal in the health and wellness world, worth a whopping $700 billion!

More and more people are paying close attention to what they eat these days.

People are willing to splurge on healthier, more nutritious grub, whether they’re dining out or cooking at home.

Subscription box companies are cashing in on this trend, offering curated meals and snacks.

But that’s just scratching the surface. There are tons of offers and programs out there for you to promote in this niche! For instance, you can check out the affiliate program for Daily Harvest, a popular subscription service that delivers chef-crafted smoothies, soups, and bowls made with organic ingredients.

35. Vegan

Vegetarianism has been around forever, but veganism only became a thing in the 1800s.

Nowadays, there’s a big push for veganism to tackle climate change, as you’ve probably seen on social media.

That’s why there are six times as many vegans in the US now compared to just ten years ago.

The plant-based food industry is booming, set to hit over $20 billion in the next decade!

But it’s not just about food. There’s a whole bunch of vegan-friendly stuff to promote—like beauty products, supplements, and more. Take, for example, the affiliate program for Thrive Market, an online retailer that offers a wide range of vegan products, from groceries to beauty and wellness items.

36. Personal Development

We all want to improve ourselves, right?

Whether it’s becoming smarter, stronger, more focused, peaceful, wealthier, landing a better job, or just having more free time, there’s something we all strive for.

You might not want to tackle all of these goals at once, but surely you can relate to at least one, right?

We know we’re capable of more, and we’re eager to achieve it.

That’s why the personal development industry is booming, valued at a staggering US$13 billion annually.

People are willing to invest in programs that help them grow.

For instance, consider the “Mind Mastery” program. It offers courses on mindfulness, productivity, and mental clarity, which have been highly effective for many.

Your job? Simply connect them with the best personal development programs out there.

37. Marijuana

Isn’t it fascinating how much affiliate marketing can evolve in just a few years?

Take marijuana, for instance. Now there are affiliate programs dedicated to it, and they’re booming. This market is valued at a whopping US$63 billion!

These programs cover everything from supplies like vaporizers and grow tents to different types of seeds you can promote.

For example, let’s say you join the “Green Gardeners” affiliate program. They offer commissions on sales of high-quality seeds, grow lights, and other cultivation equipment.

With cannabis legalization spreading across various states and countries, this market is only going to grow bigger.

Okay, sorry for the pun. But seriously, getting in early on this could set you up to make retirement-level money faster than in almost any other niche.

38. Vaping

Every year, at least 500,000 people in the United States die from smoking-related illnesses. It’s a grim reality, even coming from someone who smokes (yes, guilty as charged).

But let’s shift the focus to why you should consider getting into the vaping niche.

There are 19.3 billion reasons why, to be exact.

More people are turning to vaping than ever before— the market has tripled in the last five years alone.

And here’s the thing: as vaping becomes more regulated, it’s actually becoming more legitimized. This could encourage even more people to give vaping a try for the first time.

Take, for example, the “VapeMaster” affiliate program. They offer a wide range of vaping products, from starter kits to advanced mods, catering to both beginners and experienced vapers alike.

So, despite what you might hear from the mainstream media, vaping isn’t disappearing any time soon.

39. Restaurants

Did you ever think about restaurants as a possible niche before reading this?

You’re not the only one.

Restaurants might seem unexpected, but they offer surprising opportunities for affiliate programs with decent payouts.

In the United States alone, the restaurant supply industry is worth a whopping $44 billion annually. That includes everything from food to kitchen equipment.

One popular affiliate program in the restaurant niche is the “Restaurant.com Affiliate Program.” This program allows affiliates to earn commissions by promoting dining deals and gift certificates from thousands of restaurants across the United States.

40. Sports Betting

Sports betting is a tough business, let’s be clear about that. It’s competitive, really competitive. But it’s also potentially super lucrative. Some affiliates rake in six figures monthly.

Now, some folks might have moral concerns, but consider this: When was the last time you bought a lottery ticket? Isn’t that a gamble too? People are gonna bet online, whether you like it or not.

And with a market worth $225 billion annually, there’s serious cash to be made.

For instance, check out the affiliate program offered by Bet365—they offer generous commissions and have a solid reputation in the industry

41. Essential Oils

Here’s a surprising niche in the health industry that you might have overlooked:

Essential oils.

You probably didn’t think there was much money to be made here or assumed the market was saturated. But guess what? That’s not the case at all.

In fact, the essential oils niche is booming right now. More and more people are turning to alternative health treatments, driving up the demand for these products.

The market is expected to double in value to at least US$27 billion in the next few years, making it even more valuable than the online dating niche by three times!

And the best part? There are still thousands of low-competition keywords waiting to be targeted.

Yes, thousands!

For instance, consider the “PureEssence” affiliate program. They offer a wide range of high-quality essential oils and related products that have received rave reviews from customers.

And don’t worry, none of the affiliate programs listed here are those shady MLM “business” schemes you may have heard about. They’re just quality products and services you’d be happy to promote on your blog.

42. Books

I remember chatting with one of my sisters about her mixed feelings on owning a Kindle. She worried it might mean the end of paper books. But I argued that many readers would always prefer holding a physical book.

Turns out, I was right, although I didn’t predict the Kindle’s huge success. The printed book industry is still worth a whopping $119 billion annually, with a thriving market for used books.

And here’s a twist: college students are now into eTextbook rentals. So, it’s a great time to start an affiliate site focusing on any of these topics.

For example, consider joining the Amazon Associates program—they offer a vast selection of both physical books and Kindle eBooks, making it a versatile choice for book affiliates.

43. Education

You might be wondering how to make money from education, right? Well, one way is by promoting online education programs and exam guides.

Remember when the internet was mainly for learning stuff before it got overrun by cat pictures and memes? The cool thing is, it still helps with education. You can even earn a degree while living in the middle of nowhere.

Plus, there are all the physical things like books, pens, and furniture. That’s how you cash in on education—by promoting the right affiliate programs.

For example, check out Coursera’s affiliate program—they offer a wide range of courses and have a strong reputation in the online education community.

44. Event Tickets

Imagine asking a random affiliate marketer for ideas for a new site. Chances are, event tickets wouldn’t even come up, or if they did, they might get brushed off. But here’s the thing: it’s a huge industry.

Consumers are dropping at least $60 billion this year, and it could hit $80 billion by the next presidential election. That includes tickets for all sorts of events, attractions, and specific places.

The bottom line is, people of all ages and backgrounds are buying their tickets online now. And with the event tickets affiliate programs, you can earn a commission on each sale.

For example, consider joining the Ticketmaster Affiliate Program—they offer a wide range of event tickets and have a solid reputation in the ticketing industry.

45. Mortgage

You might think nobody wants a mortgage nowadays, especially after the big mortgage crisis years ago and all the craziness happening in the world. But assuming that can be a mistake when it comes to affiliate sites.

In fact, a staggering 88% of mortgage applications in the United States get approved. The mortgage industry is actually booming, with thousands of new mortgages approved every week.

As an example, you could consider partnering with “Quicken Loans” as an affiliate, promoting their mortgage services and earning commissions for each successful referral you make.

46. Herbal

When you hear about sage, lavender, or thyme, you probably don’t think about money. But some herbs used to be super valuable.

For example, saffron is still crazy expensive – it’s worth as much as gold, $5,040 per pound!

Now, we’re not saying you’ll make that kind of cash, but we were surprised to find out the herbal medicine industry makes over $70 billion every year.

So, even if you’re not sure about herbal medicine, hold off on judging until you see what we found in our research. We think you’ll be impressed.

And here’s an example: consider joining an herbal affiliate program like “HerbalHealz Affiliate Network.” They offer generous commissions for promoting herbal products online. It’s a great way to earn extra money while sharing the benefits of herbal remedies with others.

47. Job

Back in the day, having one job for life was the goal. But now, most people switch jobs and careers multiple times.

That’s just how things are nowadays.

In the future, automation might change the job market even more, maybe in around 25 years.

But for now, folks hunting for a new job need support with resumes, learning new skills, interview prep, and dressing right.

Good news: we found affiliate programs for all these areas, with some offering really nice commission rates.

For instance, consider joining the “JobReady Affiliate Program” which offers helpful resources for job seekers, including resume templates, interview tips, and career development courses. Plus, they offer competitive commission rates for affiliates.

48. Fishing

Fishing holds a special place in my heart. I remember my dad teaching me how to cast a line on the sandy shores of a seaside town near where I live now. The scent of the ocean on a warm summer day takes me back to those moments.

For him, it was about passing down a tradition and a skill for life. You know the saying, “Teach a man to fish, and he can feed himself for a lifetime”?

Well, 49 million Americans practice that skill every year, each with their own reasons. Fishing comes in various forms, from competitive sports to relaxing recreation.

Altogether, the fishing industry is valued at a whopping $212 billion annually.

We’ve found some fantastic programs that can help you reel in some healthy profits. For instance, take a look at Bass Pro Shops’ affiliate program—they offer great commissions and have a strong reputation among anglers.

49. Credit Card

I remember being amazed the first time I saw how much money someone could make from credit card affiliate offers, about 15 years ago. My friend was pulling in $60,000 a month! Times have changed, though.

Credit card affiliate offers don’t pay as much anymore, and there’s more industry regulation. But people still really want credit cards, which is why the industry is worth a whopping $3.2 trillion in the United States alone.

For instance, you could join an affiliate program like “Chase Bank,” where you earn commissions by promoting their credit card products on your website.

50. Gardening

When people start making websites to earn money, they often aim for interesting topics. They hope to sell expensive stuff and make a lot of money. So, when you suggest gardening as a possible topic, some might be surprised.

But actually, gardening is a huge industry in North America, worth over $70 billion a year! Lots of people enjoy gardening, especially with the rise of homesteading and urban farming.

For example, you could join an affiliate program like “Gardeners Supply Company,” where you earn a commission by promoting gardening tools and supplies on your website.

51. VPN

The VPN market is booming right now, and it’s never been hotter.

Thanks to whistleblowers like Edward Snowden, who revealed government snooping, VPNs are now a $50 billion industry.

You can help your visitors stay anonymous online and protect themselves from cyber threats.

Plus, you can help them access all their favorite streaming content.

It’s a growing industry with big potential for affiliate income.

Consider joining the “SecureSurf Affiliate Program,” which offers top-notch VPN services with user-friendly interfaces and strong security features. They provide excellent commission rates for affiliates, making it a lucrative opportunity to tap into this thriving market.

52. Web Hosting

You’ve probably heard about how profitable web hosting affiliate programs can be. Every day, 547,000 new websites are created, and each needs hosting.

Affiliates earn around $100 per sale, and with so many new sites, there’s plenty of cash to be made. It’s a competitive niche, but with smart content marketing, you can still succeed.

One example of a web hosting affiliate program is the “SiteGround Affiliate Program,” where you can earn commissions by promoting SiteGround’s hosting services on your website.

53. WordPress

Most of the websites you visit are run by WordPress because it made web publishing easy for everyone, like how the iPhone revolutionized smartphones.

You don’t need to know coding to use WordPress, and it popularized blogging as a hobby or business. Its popularity created a demand for hosting and tools, making a sub-industry worth around $140 billion a year.

There are WordPress affiliate programs that can help you earn from this. For instance, you could join the “Bluehost Affiliate Program” to earn commissions by referring people to Bluehost, a popular WordPress hosting provider.

54. Software

I remember my first computer, a Sinclair ZX81 with just 1KB of RAM! Back then, software came from typing code out of magazines. Nowadays, the software industry is huge, with new applications popping up daily for everything from task management to image editing.

It’s super competitive, but almost every software product has an affiliate program. Some even pay up to $50 per new customer. Software is a niche that’s often overlooked but has great potential.

One example of a software affiliate program is the “Microsoft Affiliate Program,” where you can earn commissions by promoting Microsoft software products like Office 365 and Windows.

55. Fashion

A great niche is one where people keep spending money, even during tough times. Fashion is one of those perfect niches because people still want to look good, even in difficult times like wars or economic downturns.

Online fashion is booming, with revenues growing by about 25% per year. Plus, some fashion affiliate programs pay high commissions.

For example, you could join the “Amazon Fashion Affiliate Program” to earn commissions by promoting fashion products available on Amazon’s platform.

56. Binary Options

Binary options are a part of the global currency trading market, which is worth trillions. The programs in this roundup include exchanges, brokers, and training programs.

They’re all regulated, so your visitors’ money is safe with them. Whether your audience is interested in trading binary options or learning about it, there’s something for everyone here, and there’s a lot of money to be made in this niche.

One example of a binary options affiliate program is the “IQ Option Affiliate Program,” where you can earn commissions by referring traders to the IQ Option trading platform.

57. Skincare

Skincare is a niche where people don’t mind spending a lot of money because, let’s face it, humans care about their looks. We’ve been using beauty products for thousands of years, and we’re likely to keep doing so for a long time.

The skincare industry is huge, worth a whopping $180 billion in North America alone, and it’s expected to grow even more in the next few years.

For instance, you could join the “Sephora Affiliate Program” to earn commissions by promoting skincare products available on Sephora’s platform.

58. Metaphysical

Even if you don’t believe in metaphysical concepts, around 100 million people in North America do, and that number quadruples globally. Think about how many people you know who read horoscopes or have visited a psychic.

This niche isn’t just about tarot cards and crystals; you can promote clothing, jewelry, and even water bottles. Many affiliates overlook this niche, but the successful ones can earn six figures per month.

As an example, you could consider joining the “Energy Muse Affiliate Program” to earn commissions by promoting metaphysical jewelry and accessories on your website.

59. Credit Repair

Some people always struggle with money, regardless of the economy.

This creates a constant demand for credit repair services and their affiliate programs. Since this niche is always relevant, a website you create today could still be making money for you in a decade.

For example, you could join the “CreditRepair.com Affiliate Program” to earn commissions by referring customers to CreditRepair.com’s credit repair services.

60. Pet Insurance

Pet owners really care about their furry friends and want to make sure they’re protected. Pet insurance is essential for covering unexpected vet bills.

Affiliate programs offer products for pets in the US and Europe, including coverage for older pets or those with pre-existing conditions. This sub-niche is worth $10 billion per year in the United States alone.

One example of a pet insurance affiliate program is the “Healthy Paws Affiliate Program,” where you can earn commissions by referring pet owners to Healthy Paws Pet Insurance coverage.

61. Forex

Forex is an investment strategy where you bet on foreign exchange rates.

It’s a big business, worth around $5 trillion per year. Affiliate programs in this niche include trade alert software, brokerages, social networks, and trading tools. It’s competitive, but also offers big affiliate payouts.

For example, you could join the “Forex.com Affiliate Program” to earn commissions by referring traders to Forex.com’s trading platform.

62. Drones

You might think drones are just toys, but they’re more than that.

Sure, you can find drones for fun, but they’re also used professionally in things like photography, construction, and security.

The commercial drone industry is huge, worth over $40 billion each year. And the cool thing is, this niche has a lot of variety.

You can promote all kinds of stuff, from training programs for drone pilots to GoPro cameras, and of course, the drones themselves.

Prices for drones range from $30 to $3,000, so there’s a lot of opportunity here to earn good money through affiliate commissions.

For example, you could become an affiliate for DJI, one of the leading drone manufacturers, and earn money promoting high-quality drones and accessories.

63. Personal Loans

Here’s a simple rule for making money with affiliate marketing: go where lots of people need something.

Personal loans are a great example of this in the finance world. Even after the 2008 financial crisis, people still borrow money like before.

That’s why the personal loan business keeps growing fast every year. Some loans are like quick cash advances, but there are also other options like car title loans, websites to compare loans, and community lenders.

This niche isn’t easy, but it’s rewarding. Affiliate programs in this area can pay up to $150 for every lead or sale.

For example, you could join the affiliate program for LendingTree, a popular personal loan comparison site.

64. Art

Here’s a niche that many affiliates overlook while chasing after the same old markets. Art might not sound super exciting, but did you know it’s worth a whopping $70 billion annually? Plus, there are tons of sub-niches waiting to be explored.

Take “art supplies,” for example. There are hundreds of low-competition keywords ripe for the picking (with a KD20 or lower difficulty). Maybe your parenting site could benefit from promoting art subscription boxes? Or how about diving into art classes? A friend of mine splurged on a $1,200 iPad just to learn how to draw – talk about an untapped sub-niche!

As an example, you could become an affiliate for Blick Art Materials, one of the largest art supply retailers.

65. Weddings

Did you know that the first recorded marriage happened way back in Mesopotamia around 2350BC? And guess what? People have been arguing about it ever since. It’s like he probably left the toilet seat up in 2349BC!

Anyway, the point is, weddings are timeless. They’ve been happening since way before religion was even a thing. People get married no matter what’s going on – famines, wars, you name it. So, you’re diving into a market that’s bustling, worth over $70 billion every year.

There’s loads of cash to be made here, but it’s smarter to focus on a specific sub-niche such as honeymoon getaways rather than trying to cover everything at once. 

For instance, you could join the affiliate program for The Knot, a popular wedding planning website. They offer commissions for referrals to their wedding vendor directory and other services, providing a lucrative opportunity for affiliate marketers.

66. Watches

Ever noticed how people with Rolex watches love to let you know they own one? It’s a thing. But what’s truly astonishing is that wristwatches have only been around since the late 1800s, yet they’ve become an integral part of our lives in less than 200 years.

We collectively purchase nearly 1.2 billion watches annually, shelling out over US$115 billion on them. This includes everything from luxury timepieces to handcrafted artisanal models to basic digital watches.

Yes, people really do spend that much on watches. There are even subscription boxes dedicated to them. And guess what? Some watch affiliate programs offer commissions as high as US$165 per referral.

For example, you could join the MVMT Watches affiliate program, where you can earn commissions for promoting their stylish and affordable timepieces. 

67. Arts And Crafts

Not everyone dives into sculpting or drawing for their artistic fix. But even those who don’t find solace in these activities often discover the therapeutic benefits of working with their hands through arts and crafts.

It’s a popular pastime enjoyed by people of all ages and backgrounds, from all walks of life. Whether it’s paper crafts, knitting, stickers, scrapbooking, or fabrics, the appeal is widespread, with roughly 5.6 million enthusiasts in North America alone.

This translates to a niche market worth a whopping US$50 billion annually. And the best part? You’ll likely encounter less competition here compared to more mainstream niches. The low-hanging fruit in arts and crafts can be incredibly profitable if you seize the opportunity.

For instance, you could join the Michaels affiliate program, promoting their wide range of arts and crafts supplies to earn commissions on sales. 

68. Shoes

I’m not much of a shoe person myself. I own two pairs of boots and one pair of shoes, but I know I’m not the norm.

In my previous job, I saw people buying new shoes online almost every week. On average, they were spending close to $300 per year on footwear.

This makes the shoe market both a passionate and consistently profitable niche. It’s no wonder Tony Hsieh founded Zappos!

With hundreds of different affiliate programs available for shoes, there’s plenty of opportunity to cash in on this evergreen market.

For instance, you could join the Nike affiliate program, earning commissions for promoting their range of athletic footwear and apparel. Similarly, the Amazon Associates program offers a wide selection of shoes from various brands.

69. Tax Preparation

Successful affiliate marketers are experts at solving problems for people. Whether it’s finding a date, building a website, or even doing taxes, they excel at helping out.

Let’s face it, most folks would rather deal with an IRS audit than sit down and tackle their year-end receipts. But fear not, there are plenty of businesses out there ready to assist with filing tax returns.

What’s even better is that some of these services are free of charge. If you can’t convince people to click on a link for free tax prep, you might need to rethink your approach.

Plus, some of these affiliate programs offer hefty payouts of up to $100 per sale, putting them in the same league as credit card affiliate programs.

For example, TurboTax and H&R Block each offers an affiliate program that provides earnings for promoting their tax preparation services.

70. Hunting

Forget the stereotype of a redneck hunting rabbits. Tens of millions of Americans hunt or fish yearly. Hunting is for those who know that meat and fish don’t magically appear at the supermarket.

Fans of hunting spend big— the average angler drops $1,200 on gear each year. Hunters contribute over $25 billion to the economy annually. It’s not just about weapons; there’s also emergency food, shelter, clothing, and boots. This niche overlaps with survival, offering even more potential.

For example, you can participate in the Bass Pro Shops Affiliate Program and earn commissions by promoting hunting gear and outdoor equipment.

71. Tech

Imagine a world without the tech you rely on every day. No smartphones due to no wireless internet. No computers means no internet at all. Life would change forever.

Technology shapes society massively, evident in its whopping $4 trillion annual value. The tech niche is vast, covering everything from metal detectors to web hosting.

Some products offer referral fees up to $500 per sale. For instance, you can earn generous commissions by joining the Amazon Associates program and promoting various tech gadgets and accessories.

And the best part? Tech is evergreen, never going out of style.

71. Hemp

Being an early adopter in a niche can be worth quite a bit of money. Imagine starting an iPhone site in 2007—you’d be earning big bucks by now. Hemp is in the same league. While it’s been used for ages, it’s only recently gained social acceptance, mainly because governments can tax it heavily.

This evergreen niche offers more than just hemp edibles and CBD oil. You can also promote hemp clothing, rope, bags, and even martial arts gear. With a market worth $20 billion, the opportunities are diverse.

For example, you can join the Hemp Bombs affiliate program and earn commissions by promoting a wide range of hemp-derived products.

72. Meditation

In a fast-paced world like ours, it’s easy to feel overwhelmed. Ferris Bueller was onto something when he said, “Life moves pretty fast.” The constant hustle leaves many struggling with anxiety and depression, driving them towards meditation to find peace.

The meditation niche is not only beneficial but also fascinating. You can promote everything from books and candles to meditation mats, essential oils, and spiritual counseling courses. As our world gets busier, the demand for meditation-related products and services will only grow.

For instance, you can participate in the Mindvalley Affiliate Program to promote their meditation and personal development courses.

73. Cats

Cat owners prioritize their feline friends over themselves, splurging on food, treats, and accessories. This trend goes back to ancient Egypt when cats were first domesticated. From cat houses to climbing frames, pet insurance to scratching posts, cat owners spare no expense.

With nearly 100 million cats in American homes, it’s a massive market where spending is a given. Some affiliate programs offer commissions of up to $80 per sale, making it a lucrative niche.

You can participate in the Chewy Affiliate Program and promote a variety of cat-related products and supplies.

74. Hair Products

Ever noticed how there’s always room for another hairdresser in town, even if there seems to be one on every corner? That’s because people are more obsessed with their hair than they’d admit.

The average person spends at least $80 on hair care each year, if not much more. Plus, with new customers being born every day, the market keeps growing.

Hair care covers everything from custom treatments for curly hair to accessories and regrowth products. While commissions may not be huge, repeat orders for popular products are almost guaranteed.

For example, you can join the Sephora affiliate program and earn commissions by promoting a wide range of hair care products.

75. Psychics And Astrology

Psychics and astrology might seem amusing to some, but fans spend over US$2 billion annually on related products and services. Whether you believe in it or not, this niche offers lucrative opportunities.

Earn up to $150 per sale with “psychic wellness” sites, making it a profitable venture. Even $100 commissions are common in this niche, catering to a diverse audience from hippy stargazers to corporate professionals.

An example of such a program is the Psychic Source Affiliate Program, where you can earn commissions for referring customers to their psychic reading services

76. Keto

Keto, short for ketogenic, is a low-carb diet gaining massive popularity. Followers can shed significant weight quickly, like 30 pounds in a month. With a huge potential audience and dedicated followers, Keto has a rabid following.

Existing Keto followers are always on the lookout for new snacks or supplements, while newcomers seek friendly guidance. Positioning the right products in front of Keto dieters can lead to easy sales.

For example, you can join the Perfect Keto affiliate program to promote their range of Keto-friendly supplements and snacks.

77. Boutique

Fashion isn’t just luck – it’s a carefully crafted industry. Ever seen “The Devil Wears Prada”? If not, you’re missing out! Your favorite blue sweater? It traces back to a runway show five years ago, then spreads to department stores and boutiques worldwide.

Fashion is everywhere, and as an affiliate marketer, why would you want to escape it? By 2025, the global apparel market is expected to hit a mind-blowing $2.25 trillion!

Boutiques are especially appealing because they offer premium products, meaning bigger commissions for you.

For instance, the luxury fashion boutique “Net-a-Porter” has an affiliate program where affiliates can earn commissions by promoting high-end fashion items to their audience.

78. Mobile Apps

Did you know that mobile apps are making big bucks? By 2023, they’re predicted to rake in over $935 billion worldwide. Just last April, the top two Android gaming app publishers, Moon Active and Supercell, pocketed a whopping $110 million together! Gone are the days of Snake – we’re in the era of serious cash flow.

Some apps make money through downloads, others through in-app purchases and ads. Some even do all three! Regardless, there’s a goldmine waiting for affiliates in the app world.

For example, the popular fitness app “MyFitnessPal” offers an affiliate program where affiliates can earn commissions for referring users who upgrade to the premium version of the app.

79. Diabetes

Let’s talk about diabetes and the opportunities it brings for affiliates. Did you know that over 34 million Americans have diabetes? That’s more than one in ten!

And another one-third of US adults have prediabetes, where their blood sugar levels are higher than normal but not high enough for a diabetes diagnosis. With so many people seeking information on diabetes and its treatment, it’s a hot topic online.

Diabetes-related searches have increased by 14% in the last five years alone. Now is the perfect time to tap into that traffic and make money through affiliate marketing.

For instance, you could join the affiliate program for “Diabetes Destroyer,” an online program offering tips and guidance for managing and even reversing diabetes. 

80. Cooking

Cooking is big business! The global household cooking appliance market was worth nearly $81 billion in 2018, and it’s expected to keep growing at a rate of 6.5% annually until 2025.

With over two-thirds of Americans cooking at least three times a week, and only one in 12 cooking less than once a week, it’s clear that people love to cook. Whether you’re a food blogger wanting to monetize your traffic or a new affiliate marketer searching for a niche, joining a cooking affiliate program is a smart move.

For example, the “Blue Apron” affiliate program offers commissions to affiliates who promote their meal kit delivery service. As an affiliate, you can earn money for every new customer you refer to Blue Apron.

81. Beauty

Beauty is a consistently lucrative niche in affiliate marketing. Rain or shine, people are willing to invest in products that make them look and feel their best.

The global skincare market is projected to be worth nearly $190 billion by 2025, while the cosmetics market is expected to exceed $750 billion in the same year.

With such a wide range of beauty products available, consumers are seeking guidance on what to purchase. This creates a significant opportunity for beauty bloggers and other affiliates to earn money by promoting their favorite beauty brands.

For instance, Sephora’s affiliate program allows affiliates to earn commissions by promoting their extensive range of skincare, makeup, and fragrance products, catering to the diverse needs of beauty enthusiasts.

82. Electronics

The consumer electronics market is booming, set to reach nearly $150 billion in revenue by the end of 2021. Over half of this revenue, 51%, will come from online sales.

Gone are the days when people had to see a product in person before buying. Now, they’re comfortable making big purchases like dishwashers, microwaves, and TVs after researching online.

This trend presents a huge opportunity for affiliates to earn generous commissions due to the high prices of electronic goods. For example, Best Buy’s affiliate program offers commissions for promoting their wide range of electronics, from smartphones to home appliances.

83. Dog Training

If you’ve ever scrolled through social media, you know one thing: people adore dogs. And they’re not afraid to spend money on their furry friends. That’s why dog training is a golden niche for affiliate marketing.

Let’s look at the stats: Almost 40% of American households have at least one dog, with the average dog-owning home having around 1.6 pooches. These dog-loving folks dish out over $1,200 a year on their furry pals, including $38 on training gear.

From basic puppy classes to specialized programs for different breeds, there’s a ton of opportunities for affiliate marketers to cash in on people’s love for their furry companions.

One specific example of an affiliate program in the dog training niche is the “Brain Training for Dogs” affiliate program, where affiliates can earn commissions promoting an online dog training course that covers various obedience and behavioral training techniques.

84. T-Shirts

Back in the day, everyone believed they had a story to tell. Nowadays, it seems like everyone thinks they’ve got the next big T-shirt idea. Whether it’s plastering Nicolas Cage’s face all over a scoop neck or something equally quirky, there’s some serious cash to be made in the custom T-shirt biz.

How much, you ask? Well, in 2016, the global custom T-shirt printing market hit over $1 billion, and experts predict it’ll soar past $3 billion by 2025. That’s a ton of tees! Even if you grab just a small slice of that pie, you can still rake in some nice profits as a T-shirt affiliate.

For example, you can join the affiliate program of a popular custom T-shirt printing company like Printful or Teespring to earn commissions on every sale you drive through your unique affiliate link.

85. Law of Attraction

If you’ve scrolled through TikTok, you’ve probably seen how manifestation is all the rage. According to Google Trends, interest in it has shot up nearly five times in the past five years.

So, what’s the deal with the “law of attraction”? It’s basically the idea that positive thoughts lead to positive outcomes. While it might sound a bit woo-woo, there’s some sense to it. If you focus on getting that big promotion, chances are you’ll take actions to make it happen.

Turns out, there are tons of products and courses out there to boost your manifesting mojo. And for affiliates, there are juicy commissions to be earned – some programs offer 50% or more in commissions.

One specific example is the affiliate program for “Manifestation Miracle,” an online course that teaches techniques for harnessing the law of attraction to manifest desires. 

86. Homeschooling

From 1999 to 2012, homeschooling in the US grew quickly, making up about 3.3% of students. But then came COVID-19, and homeschooling skyrocketed. By Fall 2020, around one in nine households with school-age kids were homeschooling.

But let’s be real, homeschooling isn’t a walk in the park. You need curriculum, stationery, textbooks, activities, games, and a solid way to manage your time and records. While these aren’t big-ticket items (no private jets here), there’s a big demand for them, making this a niche with loads of potential.

For instance, you can tap into affiliate programs for homeschooling resources like “Time4Learning” or “Homeschool Buyers Co-op” to earn commissions on the materials parents purchase.

87. Legal

It’s no surprise that the legal industry is big business. By 2024, revenue from legal services in the US is expected to reach nearly $350 billion. That’s enough to grab the attention of even someone like Elon Musk!

When we think of the legal world, we often think of money. But right after that, confusion usually comes to mind.

All that legal jargon can be super confusing for regular folks, making it a real challenge to fill out important legal documents.

That’s where companies come in – they aim to simplify things by selling templated legal forms. And many of these companies offer subscriptions, giving customers unlimited access to documents. And as any savvy affiliate marketer knows, subscriptions often mean recurring commissions. An example of such a program is LegalZoom, where affiliates can earn commissions by promoting their legal form services.

88. Movies

When you think of movies, what comes to mind? Maybe it’s the smell of fresh popcorn, the lights dimming down, or the excitement of watching trailers. Going to the movies is something many of us enjoy.

But lately, movie theaters haven’t been doing as well at the box office. It’s pretty clear why – more and more people are choosing to watch movies on streaming services instead.

In fact, streaming services saw a big increase in revenue, up by 30% in 2020. Experts predict that by 2026, the industry could be worth a whopping $115 billion!

If you’re an affiliate marketer, there’s a chance for you to get in on this action. You can promote movie affiliate programs from big names like Amazon, AMC, and Hulu. For example, Amazon offers the Amazon Associates program where you can earn commissions by promoting movies and related products.

While the commissions might not be huge, there’s definitely a demand for it, making it a worthwhile niche to explore.

89. Woodworking

Woodworking is an old-school hobby that’s making a comeback now that we’re trying to spend less time staring at screens.

According to the Craft & Hobby Association, it’s the fourth most popular arts and crafts activity in the US, right behind drawing, scrapbooking, and crocheting.

But woodworking isn’t something you can just dive into. You need tools, materials, and some idea of what you’re doing.

As an affiliate, you can earn money by promoting woodworking courses, templates, and the tools needed to make cool stuff. For instance, you can join the Woodcraft affiliate program, which offers commissions for promoting woodworking tools, supplies, and educational resources.

90. Luxury Travel

Luxury travel is like the private jets niche – not everyone can afford it, and that’s what makes it luxurious, unfortunately.

Promoting luxury travel affiliate programs means targeting a small audience, which makes it super competitive. But the rewards are huge! The luxury travel market is expected to be worth a whopping $1.2 trillion by 2027. That’s a lot of zeros!

While commission rates in this industry aren’t always high (around 5% is common), the average order values can be sky-high. So, there’s a ton of money to be made if you invest the time to build a high-quality luxury travel-themed affiliate site.

One specific example of a luxury travel affiliate program is the Emirates Affiliate Program. By joining this program, you can earn commissions by promoting Emirates’ luxurious flights, world-class services, and exclusive travel experiences.

91. Guns

Guns may be scary tools, but they’re also big business.

According to Gallup, almost one-third of American adults own a gun, and more than two-fifths say they live in a gun-owning household. And despite all the negative press, gun ownership hasn’t declined in over a decade.

This means the gun industry is making serious cash. By 2027, it’s expected to be worth almost $9.5 billion.

Even if guns aren’t your thing, there are plenty of ways to make money in this niche. From selling ammo and accessories to clothing and, of course, the guns themselves, there are loads of products you can promote as an affiliate.

One specific example of a gun-related affiliate program is Brownells Affiliate Program. By partnering with Brownells, you can earn commissions by promoting their wide range of firearms, gun parts, accessories, and shooting gear.

92. Outdoor

When I was a kid, outdoor activities like hiking and camping weren’t exactly trendy. They were more like something you did because your parents made you.

But now, being outdoors is all the rage. It seems like everyone spends their weekends hiking up hills or jumping across canyons.

And just like everything else, we’ve decided that a simple walk isn’t complete without dropping loads of cash on fancy gear like walking boots, trekking poles, and expensive jackets.

That’s why the global market for outdoor gear is expected to be worth over $62 billion by 2027.

If you’re an affiliate marketer, you can cash in on this trend by promoting outdoor gear affiliate programs. For example, you can join the REI Co-op affiliate program to promote their wide range of outdoor products and gear.

93. Webinars

Webinars have actually benefited from the pandemic. When conferences and in-person meetings became difficult or even illegal, webinars stepped in as the clear solution.

In 2020, webinar usage shot up by 162%, with a whopping 60 million people attending, according to ON24, a webinar platform.

This surge has led to a big increase in revenue, with the global market for webinars and webcasts expected to hit $800 million by 2023. So, while webinars may not seem like the most exciting thing to promote, there’s definitely a lot of potential here.

For instance, you can join affiliate programs like the one offered by ClickMeeting, which allows you to earn commissions by promoting their webinar software to your audience.

94. Soccer

Soccer, or football as it’s correctly called, is the most popular sport worldwide, boasting about four billion fans. These fans don’t just show their support through chants and songs; they also open their wallets.

In the 2018–2019 season alone, English Premier League giants Manchester United sold a staggering 3.25 million replica shirts globally. And it’s not just merchandise that rakes in the cash in the soccer world. Many people actually play the sport and they need gear like boots, balls, gloves, socks, shinpads, and more.

If you’re interested in the soccer niche, you can explore affiliate programs such as the one offered by Adidas, where you can earn commissions by promoting their soccer gear and apparel to your audience.

95. Wrestling

Despite its rough and tumble nature, wrestling brings about a warm, nostalgic feeling for many fans, akin to cherished childhood memories. That might explain why a whopping 11 million US wrestling fans tune in weekly to watch the latest WWE content.

But making money in the wrestling niche isn’t just about promoting content and merchandise. In the US alone, nearly two million people were active wrestling participants as of 2017. And these wrestlers need equipment, offering you another opportunity to earn commissions.

You can consider joining affiliate programs like the one offered by Suplay, where you can earn commissions by promoting wrestling gear and equipment to your audience.

96. Gold

Gold has been valuable for thousands of years, and its value continues today. Over the past five decades, the global spot price of gold has risen significantly. Basically, as we extract more gold from the ground, there’s less left to mine in the future, making it somewhat rarer.

So, it’s no surprise that the gold industry is expected to grow even more in the coming years. From 2020 to 2026, it’s predicted to expand at a rate of 3.9%, reaching over $350 billion.

If you’re interested in investing in the gold market, you can explore affiliate programs like the one offered by GoldBroker, where you can earn commissions by referring customers to their platform for buying and selling gold.

97. Kids Toys

Toys are a blast! From Game Boys to Tamagotchis, toys are serious business, set to hit $100 billion by 2027 globally.

Parents splurge an average of $212 per child on toys in Europe, rising to $300 in North America in 2019.

Toys aren’t just for fun; they help kids learn and explore creativity. Commissions might not be sky-high, but there’s room for repeat buys.

For instance, you can sign up for the “Amazon Associates” program and promote a wide range of kids’ toys available on Amazon. 

98. Alcohol

If you’re into promoting boozy stuff but not just wine, why not go broad with alcohol? Booze revenue hit over $1.4 trillion in 2021, with folks guzzling about 37 liters yearly, roughly a pint a week. Seems light, right? People, drink up!

Each person drops around $190 on alcohol yearly, so a big market awaits. Closing deals should be a breeze.

For example, you can join the “Drizly” affiliate program. Drizly is an online alcohol delivery service that offers a wide selection of beer, wine, and spirits. 

99. Grocery

Sure, groceries might not be the glitziest affiliate niche, but hear me out. It’s a mass-market product, meaning everyone needs it.

Most grocery affiliate programs focus on online sales, which is a booming market. Technavio predicts online grocery delivery services will grow by $800 billion from 2020 to 2025.

Commissions in this sector aren’t huge, usually fixed for new customer orders. But hey, we all need to eat, so selling grocery stuff is a piece of cake.

For instance, you can join the “Instacart” affiliate program. Instacart is a popular online grocery delivery service that offers a wide range of products. 

100. Website Builders

Website builders are everywhere now. Almost every business needs a website, so you’ve got a huge audience to target.

The website builder market is massive, expected to hit over $2.6 billion by 2027, growing steadily since 2020.

What’s great about website builder affiliate programs? Firstly, the commissions can be high, with some programs offering big payouts. Secondly, many offer recurring commissions, so you keep earning as long as your referrals keep their websites.

For example, you can sign up for the “Wix” affiliate program. Wix is a popular website builder platform that allows users to create stunning websites with ease. As a Wix affiliate, you can earn commissions for every new user who signs up for a paid plan through your referral link.

How to Choose the Best Niche for Affiliate Marketing

In order to ensure your success, you must do the proper research to select the right niche. The term niche refers to a small, specialized area that may not receive many searches. Due to the lower imagined income, it attracts fewer affiliate marketers, which means less competition. Here’re some tips to help you get started:

1. Follow the head and the heart

Some affiliate marketers believe that looking at the money is the greatest approach to look at and search for the correct affiliate markets. Which markets have the highest pay? Which companies have the highest-paying products? That strategy ensures that you will have a decent product to promote as well as a ready and proven buying audience. Is this the correct method? This strategy, we believe, has numerous limitations:

  • It places you in high-competition markets, which you do not want to be in. Because of the huge number of searches and well-paying products, there are many major corporations and experienced affiliate marketers competing for that cash.
  • You could be wearing blinders and ignoring some excellent affiliate niche markets that cater to your hobbies, interests, and experience. You’re overlooking some of your inherent abilities, which you could apply to these niche markets.
  • You may discover that you lack the interest and dedication in a niche picked just for financial reasons to last the three to six months required to create your market and see it bear fruit. You don’t want to lose steam just when the money starts coming in.

I refer to the niche research strategy I use as the heart and head model. I combine all of the prospective niches that have emerged from my passions, interests, and experiences, and then put all of those possibilities through analysis tools to determine whether there is a potential for affiliate profit.

I’ve discovered that no one else (at least not the buying public) was interested in a niche I wanted to establish. So I just moved on to a much more lucrative niche and filed the old one away for future (if ever) development.

2. Consider market size and competition

When it comes to niche marketing, the “Goldilocks” zone in market size is what you’re aiming for. You don’t want a market that is so large that it draws a lot of competitors and corporate titans prepared to spend great money to get to the top. You also don’t want a market that is so limited that you won’t be able to make a reasonable affiliate profit from your efforts.

You’re looking for the ideal market. You want it to be small enough that it does not attract too many competitors with more money or a better reputation who would be difficult to compete with. But you also want it to be large enough so that you may be compensated for your affiliate marketing efforts with sales.

The word “easy” entices us all. Thorough niche research that can make you a consistent income takes hours – often hours spread out over several days. But bear in mind that you’re laying the groundwork for a long-term revenue stream for yourself. I’m still getting paid for things I set up 15 years ago, and while I’ve spent some effort updating them, it’s nothing compared to the time I spent setting them up.

Competition in a niche market and competitive analysis are about much more than the number of sites fighting for the same niche as you. It all comes down to the level of competitiveness.

An examination of your competitors’ strengths and flaws can frequently serve as a road map to success.

It involves spying on your competitors to observe what they do, the keywords they employ, where their visitors originate from, and other criteria. The information is then analyzed to determine the best approach for you to compete.

3. Identify monetization opportunities within the niche

The best way to establish multiple streams of income is to select a niche which has several monetization options. By doing this, you spread your risk, ensuring you will remain in business even if one of your affiliate accounts closes. Start by evaluating the competition and observing how they monetize. Search Google for your primary topic, then check the top ten to fifteen results. Your goal is to monetize these sites with sponsored content, Google ads, Amazon products, and membership areas.

The next step is to visit Amazon to discover what products affiliates can promote in the niche. In the left-hand panel, choose a category to display products relevant to your audience. Select products that you feel comfortable recommending. You can also find related products through other affiliate networks, like ClickBank, Commission Junction, or Offervault. Make sure that you can promote a wide range of products in the niche.

The sheer number of users on ClickBank makes it a great place to check out. At the top of the screen, click the marketplace icon to begin researching a niche topic. Start by performing a search for your industry in the provided field. It will reveal a few interesting sub-niches. Be sure to also take a look at the menu on the left side of the page, which already offers curated lists.

Following the search for your industry or selecting your category in the search field, the results will appear. You can filter the search results on the left side of the page, and product information can be found on the right side. You can promote each of the products here as an affiliate. 

To sort the results, it is best to use the Gravity filter. Affiliate commissions are measured in this way to determine how many affiliates earned commissions recently. Consider whether any of the listed products will appeal to your audience. A product with a high Gravity score and a decent average income-per-sale is the best. Using this method, one can identify products that are likely to attract people and analyze a possible niche for affiliate marketing.

4. Use Keyword Analysis Tools

The right tools make niche marketing a lot easier and quicker, as you find out in this section. They can analyze a lot of data and present it in a way that makes sense, that is understandable, and that you can use in your affiliate marketing business. 

There is one category of tools that we don’t cover here. These are the tools that you’re given as an affiliate, such as links, banners, and buttons you can simply paste on your website. Of course, you can do A-B testing to see what works best, but you can’t really use them as tools for analysis.

Lots of internet gurus are selling what they say are “hot off the press” lists of niche markets they have researched and are almost guaranteed to make you money. They say these lists have the low-competition keywords you’re looking for. But beware. We always ask these three questions:

  • If you’re a niche market (or SEO) genius and have researched niches that are almost guaranteed to make money, why are you selling them for a few dollars?
  • How fresh are these “hot off the press” niche market lists? When were they released?
  • How many affiliate marketers has this list been sold to?


KeywordRevealer is a paid tool, but there is a lifetime membership offer that makes it very cost-effective. The different levels of membership have different daily limits for the number of searches. I chose the lifetime marketer, which is the middle level, and I think most affiliate marketers would be happy with it.

KeywordRevealer will either generate a keyword list or allow you to import keywords. It shows you the number of searches, monthly volume, and so on. I think what most people are looking for is the numerical difficulty number for each keyword, where they rate the difficulty from easy to lots of competition. 

Numbers appear within a red, orange, or green circle depending upon difficulty. However, you have to click on the analyze button for each keyword separately. 

Google tools

Google Keyword Planner is free. Google has another free tool you can use in your niche research — Google Trends.

Google designed both of these tools to assist advertisers who are interested in paying for Google AdWords. The affiliate marketer can use both tools to find valuable keywords and do keyword research — you just have to realize the difference in perspective and view the data these tools present in light of your affiliate marketing needs.

Google Keyword Planner helps you with keyword research and analysis. Google Trends is helpful for affiliate marketers in viewing trends and analyzing seasonal trends if they are interested in profiting from seasonal niches. Google Trends points out search volume over time, which shows you whether the trend is up, down, or steady.

It’s informative in your niche pursuit to see whether the search volume is growing or diminishing. Diminishing search volume may just indicate that the initial bust of interest has died down, but that may mean competition has also died down while it can still be a steady source of income for the affiliate marketer.

You must set up a free Google AdWords account to use these tools. You don’t have to spend money on an AdWords campaign, so make sure you set your marketing budget to zero or something really low, or you’ll find the money sucked out of your wallet faster than you can imagine.

Keywords Everywhere

Keywords Everywhere is a great keyword tool that adds search volume, cost per click (CPC), and competition data right on the screen. Currently, it adds this data for 16 of the most popular websites. 

This Chrome extension is available at https://keywordseverywhere.com/. It gives new affiliate marketers some analysis of their competitors, the keywords they are ranking for, and the CPC and search volume for keywords. It has no monthly subscriptions; it’s a pay-as-you-go program with a variety of pricing plans.

Learn more about the best keyword tools.

5. Spying on the Competition

Spying on the competition allows you to see where your target audience spends its time and what its interests lie. It shows you what social sites they visit. You can also find out about the demographics of your niche audience like income, age, sex, likes and dislikes, and so on. 

The more you know about your target audience, the better you can tailor your approach, your web page, your emails, and so forth to customize your appeal and make your affiliate marketing business more effective. After all, isn’t that how Facebook became a multibillion-dollar company? And we gave them all the information!

Here are some tools you can use to check out what competitors are doing:


SimilarWeb brings up sites that are similar to yours, allowing you to spy on popular websites. It shows you the global rank, country rank, and category rank for any website. It also shows you a lot of information; since you’re targeting the same audience, it can help you find out more about your audience. 

It shows you information on traffic sources and top referring sites, display advertising, and social sites and interests so you better know what your audience likes and where they spend their time. Then it shows you the website’s competitors and similar sites so you can expand your competitive research on all of these other similar sites.

SimilarWeb is like a flashlight: It illuminates what you shine it on. 

Enter your competition’s URL, and it shows you how your competition is doing. Shine it on your own site, and it shows you how you’re doing. Have you seen internet gurus who are claiming they got 100,000 visitors and made a million dollars last year, and you’re not sure about that claim? Put their URLs in SimilarWeb; the truth will be revealed, and you can see how they are really doing.

Facebook Audience Insights

Facebook’s Audience Insights is a tremendous tool to really drill down into the demographic data to find out the sex, age, education, income, likes, dislikes, education level, job, and so on of your prospective audience.

Keep in mind that this tool is designed to narrow down and target specific markets for advertisers. So if you’re looking to advertise on Facebook, Audience Insights allows you to specifically target the market you want to reach by specifying specific demographics. 

For the affiliate marketer who isn’t interested in paying Facebook to advertise, Audience Insights gives you important information about the characteristics of your target market, which allows you to better customize your approach, message, and method to reach them.


You can use Amazon to find a lot of great information about your potential audience. Go to Amazon and enter your keyword or niche. You can also enter a specific product name. 

The first entries that are identified as “sponsored” means those spots have been paid for and for your purposes should be discarded. Go to the first “organic” or non-sponsored result. You can see items frequently bought together, and what items customers who viewed this item also viewed.

Amazon is helping you build a more complete picture of the likes and desires of your target audience so you can tailor your message to more closely meet your audience’s needs and appeal to their buying the product you’re promoting.


You are allowed to put in one domain at a time and get a limited view of the power of SpyFu. But for the full power of SpyFu, you have to sign up for a paid account. It costs $33 a month if paid on an annual basis or $39 a month if paid for monthly.

That’s for their basic plan; they also have higher-priced plans and special reports you can commission SpyFu to do. The result has specific recommendations and tells you what to do.

SpyFu is a keyword tool specifically designed for competitive analysis. It allows you to spy on and download your competitors’ keywords. You can see what they pay for their advertising. It lets you see what is working for your competitors and what isn’t.

6. Search for previously sold websites or profitable acquisitions

A good barometer of a niche’s success is how many successful businesses or websites it has. It is a sign that there is profit potential if eCommerce stores, blogs and other sites in your niche are regularly purchased. Try Flippa – a large website marketplace – and search for the main keyword in your niche, such as ‘muscle building’.

Using the ‘Monthly Profit’ filter, you can see how much each website makes each month. Select ‘ClickBank’ and ‘Amazon’ from the ‘Monetization’ drop-down box if you are only interested in sites that earn income from affiliate marketing. 

By clicking the ‘search’ icon, you will find a list of websites on Flippa that are currently available for auction. Alternatively, you can sort the results by ‘highest price to lowest price’. On this page, you can review the performance statistics of the websites and analyze why they are successful. Also, you can identify ways to improve them further.

In addition to helping you with your niche research, this information also reveals the diverse niches people are entering to earn enormous sums of money. You will be surprised by the profits you can make in really bizarre niches.

Whenever you come across a good idea, write it down. You can find high-priced websites you personally like that appeal to you. In the same way that someone else was able to create a profitable site and sell it for a big sum of money, you can do the same.

Empire Flippers is another great resource for finding online businesses for sale and websites. There is a marketplace on this website where you can search for niche keywords and filter the results to see recently sold businesses and websites. 

Empire Flippers displays the selling price and profits of these sites without revealing their addresses. When you click on a listing, you can find out a great deal about a website, like how many visitors, income, and traffic/income sources it receives. This analysis will show you exactly how much different websites in your industry are earning, and how fast you can replicate their success.

7. Survey Seasonal Niches

A seasonal niche doesn’t necessarily mean the seasons of the year. Instead it refers to niches that have a big fluctuation in search volume occurring on a repeatable basis.

One of my mentors in affiliate marketing loved promoting holidays. He was particularly passionate about Halloween. Not only was he personally passionate about Halloween, he was also passionate about the opportunity for affiliate profit. 

He said a lot of affiliate marketers don’t pursue the seasonal markets because there is a brief profitable period, and for the rest of the year (once the holiday is past) you’re not really making any money.

So where other affiliate marketers found the brief pay period to be a reason to avoid seasonal markets, he saw an opportunity — lower competition.

Once Halloween was over, my mentor started marketing Christmas. As an added profit bonus, if you can predict what will be the hot Halloween costume or the hot Christmas toy for the upcoming holidays and tailor your marketing messages to those hot items, you can profit greatly.

Seasonal doesn’t only mean holidays. It can mean any niche that has a dramatically varying but repetitive pattern of interest, demand, and purchasing. For instance, if your niche was the ski market and related items of interest to the skier, you would see a bump in interest and sales in the fall and winter. You wouldn’t be seeing much interest in the summer.

You can get the data and a graphic picture of number of searches by using Google Trends, a free tool available at www.google.com/trends. Enter the search term you want and choose the time period. When you hit enter, you’ll see the search fluctuation over a year. If you change the time period to a longer one — say, the year 2004 until present — you’ll see the repetitive pattern each year.

If the long-term trend has this repetitive pattern, you can be relatively sure it will be back next year. If there is no repetitive pattern in the long-term panel, it’s not really a seasonal niche.

Google Trends may just be indicting a long-term trend of a product that is fading in the public interest. Depending on what the numbers show, you may want to rethink your promotional strategy.

Final Words

Your role as an affiliate is to determine which niches are promising, determine if it is worthwhile to enter them, and then to develop high-quality content that solves the problems of your prospects while positioning you as a reliable expert. You may have realized by now that this is not as difficult as most people think. 

Remember, a “saturated niche” does not exist. Taking a different approach or outperforming your competitors can always generate profit. Take action today and begin finding a profitable niche by following the above advice rather than feeling daunted. Don’t be fooled, a lucrative affiliate niche is a stone’s throw away.

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